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Handy Woman

before-and-after project stories

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List size

120000

Monthly revenue

$300

Asking price

$199200

Niche

DIY

Founded

10/4/2021

Newsletter

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Description

Our newsletter is your go-to source for invaluable handy work resources, captivating before-and-after project stories from fellow members, and insights that celebrate the strength and creativity of women everywhere. The sale includes the newsletter as well as the Facebook community of, 800K members, 10 regional groups of between 2K-25K each, plus the Shopify Boutique. More details below: https://rightful-ton-9fa.notion.site/Handy-Women-Community-for-Sale-Motivated-Seller-2e8fbcb91a8f408a97c917b30d8808d2?pvs=4

Open rate

37%

Click rate

3%

Churn rate

1%

Niche

DIY

Frequency

Weekly

Number of issues written

500

Time to write per issue

2h

Words per newsletter

1000

New subscribers per month

1000

Geographics

Traffic channels

Facebook group

Type of traffic

Organic

Subscribers

Demographics

100% Woman

Average revenue/mo in the last 6 months

$300

Average expenses/mo in the last 6 months

$100

Average profit/mo in the last 6 months

$200

Weaknesses

  • Me. It needs someone who can fully monetize it.

Strengths

  • Clear target

  • niche with high growth potential

Opportunities

Ads, affiliate, courses, memberships, subscriptions, products

Tech stack

Mailerlite

Reason for selling

Time to move on

Action required to keep newsletter working?

Run the Facebook groups

Included in the sale

The newsletter, Shopify Boutique, Main Facebook group 700K+ members, 8 regional groups, Domain name

Support post sale

Flexible as needed