Demographics

65-35 m-f, mostly 35-65

Average revenue/mo in the last 6 months

$1200

Average expenses/mo in the last 6 months

$500

Average profit/mo in the last 6 months

$700

About the monetization of the newsletter

Right now, we use only Beehiiv ad network ads which generate $1k per month. At one point in 2023 and early 2024 it was generating $4k+ per month in ads + boost revenue.

Paying subscribers

0

Strengths

• Excellent content

• Established brand

• Premium, highly-engaged audience

• Well-known and respected in the industry

Opportunities

We have a full backlog of proven Facebook and Instagram (including highly-produced videos) that can be turned on to grow subscribers for between $1-$2. The playbook is there, along with Boosts on Beehiiv.

Last 3 issues

• https://newsletters.tip.news/p/signalgate-part-2

• https://newsletters.tip.news/p/arson-attack-on-pa-governor-s-home

• https://newsletters.tip.news/p/deadly-helicopter-crash-in-nyc

Tech stack

Beehiiv

Reason for selling

I have been working on another full-time pursuit for the last 12 months and no longer have capacity to operate and grow the brand

Action required to keep newsletter working?

Writing the daily content or hiring a freelancer to produce We haven't experimented with AI, but given the highly-aggregated nature of the newsletter, AI could assist significantly without a major impact on engagement.

Included in the sale

Support post sale